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Craftsman email on sale.

Discussion in 'Coffee Shack (Daily News/Economy)' started by gringott, Jan 6, 2017.



  1. gringott

    gringott Killed then Resurrected Midas Member Site Supporter

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    Got an email from Sears Craftsman. Pretty funny in a way. Maybe I'm reading it wrong, but basically they sold the name so the other company can make knock-offs and sell them cheap.
    Make your own decision. Here it is.

    Dear Gringott,

    I'm writing to let you know some exciting news about Craftsman that will enable us to put even more hardworking tools in the hands of makers everywhere. On January 5, Sears Holdings announced that it will sell the Craftsman brand to Stanley Black & Decker.

    Craftsman is and has been an important part of the Sears family for ninety years. And that’s not going to change. The research and development team at Sears and Craftsman will continue to develop new innovations that will be available exclusively at Sears and Kmart stores and online. However, as part of this transaction, Stanley Black & Decker will gain the rights to develop, manufacture and sell Craftsman-branded products outside of Sears and Kmart, which will make Craftsman products more broadly available in the USA and internationally.

    Craftsman remains committed to maintaining the very best aspects of the Craftsman brand. You'll still find the most high quality tools available at the best value, along with our exclusive
    lifetime warranty on Craftsman hand tools, which has been a hallmark of the brand for generations.

    Sears will continue to have the most extensive range of Craftsman tools and lawn and garden products, along with the same trusted service you rely on. In addition to being sold primarily at Sears and Kmart, Craftsman will soon be available at other retailers nationwide.

    Your membership in Craftsman Club will not change and we will continue to provide you with exclusive offers, tips and information to help you with all your projects.

    Thank you for your membership and loyalty to Craftsman. We look forward to supporting makers everywhere and providing you with the tools you need for many more years to come.

    Sincerely,
    Tom Park
    President Kenmore, Craftsman, DieHard
     
    searcher likes this.
  2. Howdy

    Howdy Silver Member Silver Miner

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    In the world of manufacturing, mergers and acquisitions almost always mean much poorer quality.
     
  3. Professur

    Professur Midas Member Midas Member Site Supporter

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    Sears had already run the Craftsman name into the dirt. My very first mechanic's set was Craftsman .. but I wouldn't even make the drive to warranty one if it broke today. The replacements compete for the bottom of the heap.
     
  4. glockngold

    glockngold Gold Member Gold Chaser

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    And anywhere else we can whore it out, but it's exclusive, see?
     
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  5. Irons

    Irons Deep Sixed Site Supporter Mother Lode

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    searcher and Usury like this.
  6. Uglytruth

    Uglytruth Gold Member Gold Chaser

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    Already in ACE harware's here....... but Sears closed long ago & Kmart last year......

    What a flamin pile o shite that letter was.:piss
     
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  7. Treasure Searcher

    Treasure Searcher Gold Chaser Platinum Bling

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    Looks to me, that they sold off Craftsman, to raise cash for the sinking ships, Sears and Kmart.

    Years ago, I worked part-time for Kmart. Not surprised it has sunk and is sinking again. When Sears got involved with Kmart, it only kept it afloat for awhile.

    RIP Craftsman.
     
  8. nickndfl

    nickndfl Midas Member Midas Member Site Supporter ++

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    Home Depot and Lowe's brands, Husky and Cobalt are widely available. Their quality is fair, but their availability is widespread which is highly desired in cases of emergency.
     
  9. Goldhedge

    Goldhedge Modal Operator/Moderator Site Mgr Site Supporter

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    Good money after bad...
     
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  10. oldgaranddad

    oldgaranddad Gold Member Gold Chaser Site Supporter

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    I wonder how soon they will be selling the Kenmore brand? After that, there's no more one shot cash infusions to mask the revenue hemorrhaging. I don't think Sears will last the year but then again JC Penny keeps hanging on.
     
  11. Usury

    Usury Gold Chaser Platinum Bling

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    Actually Kmart bought Sears, but yes...
     
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